Navigation Bar


As a researcher and consultant, I have worked with companies, universities, and not-for-profit organizations to help them with a variety of communication processes including how to incorporate principles of word-of-mouth marketing into broader organizational practices, managing organizational change, group decision-making, meeting facilitation, team building, needs assessment, conflict management, business and professional speaking, as well as developing orientation and socialization programs.

Listed below are selected consulting and training projects I have completed.

o Managing Word-of-Mouth Marketing Programs. Various. 2005-2008.

Presented and advised companies on designing custom research projects to better understand how

consumers talk about their companies and brands. I have worked with Fortune 500 companies, word-of-mouth marketing research and service providers (domestic and international), media firms, as well as various educational institutions.

 

o Tufts University School of Medicine. Boston, MA. 2004.
Conducted a series of three workshop sessions on effective presentation and teaching skills. Worked one-on-one with participants to develop individualized plans to develop presentation skills.

o Northeastern University. Boston, MA. 2003.
Conducted workshop on effective communication and listening skills in mentoring relationships for the Office of Special Support Services' Legacy 2000 Mentoring program.

o Northeastern University. Boston, MA. 2002.
Conducted workshop with Joshua Barricklow, M.A. for the University Library on conflict management and how to deal with difficult patrons.

o Cape Cod Hospital. Hyannis, MA. 2002.
Installation of point-of-sale and inventory management software for hospital gift shop. Advised manager on how to transition from existing to new system. Trained staff on use of POS*IM software package.

o Sensible Business Systems. Cortland, NY. 2002.
Updated and revised edition of the Manager's Overview Manual for the POS*IM point-of-sale and inventory management software package.

o Employment Systems. Iowa City, IA. 1999.
Developed marketing and public relations strategies and tools for a non-profit organization that employs severely developmentally disabled consumers as part of a graduate level consulting team at the University of Iowa, College of Business.

o Corporate Outdoor Education Center. Research Triangle Park, NC. 1996.
Conducted participant-observation research and met with trainers of corporate experiential outdoor education training center to discuss findings as part of a graduate level organizational communication seminar at the University of North Carolina at Chapel Hill. For confidentiality reasons, the name of the training center is not disclosed. Please refer to this research report: "Issues of Power and Identity in Corporate Experiential Learning Practices."

o SAS Institute. Research Triangle Park, NC. 1995.
Coordinated interviews with new employees about company's orientation and socialization practices and developed a tool for organizations to assess various socialization practices as part of a graduate communication seminar on Organizational Socialization at the University of North Carolina at Chapel Hill.

Top of Page